Importance of Article Marketing for Top Ranking in Google

One of the newest types of marketing that is taking advantage of the Web 2.0 movement is article marketing. Article marketing should be left to those who can provide the service in an effective and efficient matter that blends marketability and quality together seamlessly. The popularity of article marketing has led to some lower-quality company articles making its way to the internet, which lowers the credibility of that company’s brand name. Don’t be in this situation and contact the professionals at LazyURL to find out how they can help you get your company’s name into the public consciousness.

Article marketing is the process by which a business writes short articles relating to its respective industry. Once these have been written, the business allows the articles to be submitted freely for distribution and publication throughout the internet marketplace. This is done through the use of article marketing services like article submissions.

The benefits of article marketing lies in the fact that it has a much more professional appearance to it than other forms of marketing. This is due to the fact that article marketing follows along the same lines as company press releases, which are used in newspapers around the country and have a sense of prestige to them.

When your company decides to take part in article marketing, it is going to need a company that can make sure the articles get to the right places. This is done through an experienced editor who can ensure that your article is of the highest quality, while guaranteeing it will hit the major article marketing directories on the internet through manual article submissions.

If you are in need of this service, then contact one of the best article marketing service websites on the internet, LazyURL, who can provide the best in article Marketing services.

Using an article marketing service like LazyURL means that you will not have to worry about the legwork of getting your article out there, nor what has to go into it. Through a variety of packages, you will get the utmost in service and quality for your article marketing needs.

There are a variety of methods to internet marketing. Some work, others do not, and it can be difficult to know which to choose from. However, article marketing is considered to be one of the best ways to market a business in the Web 2.0 Business World. Article marketing has begun to appear on a variety of websites including Facebook and Linkedin, and the use of Search Engine Optimization keywords has resulted inA numerous online businesses beginning to rise up their Google rankings to a more prominent position that will aid their traffic immensely.
All of these methods, done by a professional in article marketing, means your business will go from nowhere to somewhere quickly and effectively.

Ethical ways to get Top Ranking in Google

Concerned about not getting an adequate amount of traffic to your site? Want to boost your visibility on net? One answer to all such questions! Your site needs SEO services.

SEO (search engine optimization) means optimization of a site to increase its visibility & usability to search engines like google. SEO services help in generating more traffic to your site which means more interested customers, which will convert to increased sales for your business.

A SEO consultant would guide you about what all should be done to get a higher ranking on a search engine. We, a seo company uk, provide a complete solution to all your SEO services need.

Key benefits of SEO services can be summed up as below. Read on to find out why you need search engine optimization…


Increased Traffic - Search Engines do better than all other media in encouraging visitors to a website. As about 85% of Internet users prefer search engines as the crucial method to start their search. Traffic from search engines is the most considerable traffic as it is comprised of experienced visitors. These are the people who actively look for a product, service information or solution. So, your seo services uk will make certain that you have valuable traffic.

Improved Competitive Edge – if chances of finding out your website are more, it means your competitors are less likely to be found out. It directly means that if you have more customers, the more online market distribute you get. This is where we, uk seo company help you cut down your competition so that your profits will go higher.

Larger Customer Base - a SEO consultant can help you locate the best search terms to target which will not only attract more visitors to your web site, but ensures that those visitors are more likely to be strong potential customers for your business. Millions of searches are conducted each day; sites appearing at the top of the search results certainly get free web site promotion. In this way, your online market expands. By escalating your market online you expose your products and services to more motivated and interested customers.

Excellent Return-on-Investment – an affordable SEO package has been proven to acquiesce a higher Return on Investment in terms of generating more traffic to your website, qualified sales leads and customer acquisitions. It provides a very low cost of internet advertising with a probable high rate of return, giving you a high Return-on-Investment.

It works Non – stop – your SEO partner works for you non-stop 24/7. It saves your time & effort. After you submit your site, it will continue to be crawled and indexed by search engines and is maintained with minimal endeavor.

Besides being an efficient online marketing tools – they’re also cost effecive. High level SEO services also make possible online marketing of the site. For a SEO program that can help you locate the best search terms to target more visitors that are strong potential customers for your goods and services, you need to look for a SEO partner who provides premium SEO services with own originality.

In simple terms, SEO services make a web site generate traffic from relevant search term queries. An affordable SEO package will take care of aspects like effective search engine optimization (SEO), pay-per-click (PPC), internet marketing strategies and execution to bring persistent visitor traffic to your site. Our seo services uk esures correct implementation of search engine optimization that will significantly affect where your web site is positioned against your competitors.

Three Golden Rules to get top Ranking in Google

The world of search engine optimization may in some ways seem hit or miss but while there are many ways in which to carry out search engine optimization there are certain general rules that will apply to any website. These golden rules are applicable across the board and should form the core of any search engine optimization campaign. By remembering these three factors you should be able to see your rankings increase. While this is no way a complete guide to SEO, it gives a good starting point to optimizing your website.

The first rule or commandment in search engine optimization industry is content, content, content. The general application that 'content is king' is a truism if you want to see increased rankings. The important fact to remember that any content on your website should ultimately be relevant and also high quality; a general rule of thumb is to create around four hundred words per page to ensure the search engines deem your pages worth reading. Spiders love lengthy strips of content and articles that increase the relevancy of your site. This is increasingly the case in the optimization industry; the way in which search engine algorithms seem to be going is towards semantic methods of search, hence content is of prime importance.

The content on your website should also be up to date, by constantly adding to your website you give search engines cause to constantly come in and check your content, this can increase your rankings efficiently. It shows the search engine spiders that your website is an ongoing work, a quality site that is striving to be a valuable resource. Try and include keywords in your content but do not make this the ultimate goal, stuffing a page with keywords will in effect harm rankings and look spammy in the eyes of the search engines. Keyword density is hard to judge as the goalposts are almost constantly changed by the search engine developers, an efficient optimization team should be able to keep abreast of developments and respond effectively.

Secondly, link popularity should be a major concern when planning an optimization strategy. A lot of search engines see links as a determining factor when listing and ranking websites. This can be considered especially true with Google which uses the number of links a particular site has to give it a page rank. This page rank is also dependent upon the quality of these links, if your links are relevant and of a high quality, rankings will undoubtedly follow. The assumption on the part of the search engine algorithms is that if a high quality site is linking to yours, your site will also be of a similar quality. As a conjunct to this, it is important that your website be easily navigable, by including a site map and ensuring everything is accessible with around three clicks you will be more appealing to search engine spiders.

Finally there is the Meta information that your site contains. These predominantly come in three parts, that of title, description and keywords. The title bears the most importance and should include phrases and words that may attract people to your website. Subsequently the description, as the first visible information that human users will see should also be distinctive and well written to attract custom. The keywords Meta tag has less importance but should still be included.

While these three rules are in no way an all encompassing approach to search engine optimization they are a good point to begin from. By getting these fundamentals right it is possible to create a site that has the potential to become a page topper. While nothing can guarantee a top position, these three general rules should form an essential part of your optimization campaign.